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The Municipality of Laganas is organizing a roadshow at 5 IKEA stores in Sweden for the period February-March 2009. During the promotional campaign, 40.000 copies of printed material on Laganas will be distributed. In addition, each roadshow will broadcast TV spots on a plasma screen while a staff member will be on call to inform visitors on holidaying in Laganas.
The roadshow of the Municipality of Laganas will include stops to the following IKEA stores: